BODY20, the fastest growing fitness franchise in the US that leverages patented, FDA-cleared fitness wearables to help people unlock their full potential through 20-minute, one-on-one personalized workouts, is now open in the East Cobb area of Marietta, GA. Located at 1100 Johnson Ferry Road, Suite 270, this concept brings people of all fitness levels and ages together to experience what BODY20 is known for: changing the way people work out through time- condensed one-on-one technology training guided by a personal BODY20 certified coach.

BODY20 East Cobb is owned and operated by KLW Fitness, a multi-unit BODY20 Franchisee owned and managed by Gene Chayevsky, a 30+ year business veteran with experience in entrepreurship, private company investing and operations, and investment banking across 17 countries. Having achieved Million Miler status on Delta years ago, Gene decided to build a substantial franchise-based business in his home market of Atlanta. After evaluating multiple boutique, membership-based businesses across the health and fitness space. Gene decided to go all in on BODY20, signing up to develop 7 studios in the Metro Atlanta over the next few years.

“I saw BODY20 as a future dominant brand in the nascent US market of technology-enhanced personalized fitness. Using the amazing power and efficiency of Electro-Muscle Stimulaton-based workouts to achieve impressive strength and cardio results for anyone in only 20-40 minutes per week, regardless of age or fitness level, I immediateky realized that BODY20 has the potential to disrupt the legacy personal training market with its more impactful and time and cost effective workouts than traditional personal training,” says Chayevsky.

“By making personalized training and much higher levels of fitness accessible and affordable to a much wider audience who often struggles with fitting in a consistent exercise routine with family and career obligations, BODY20 provides a uniquely valuable service to all communities in which it operates.”

The BODY20 boutique fitness franchise offers the ultimate one-of-a-kind training experience. At your first private session, you’ll take a complimentary BODY20 bio-impedance measurement using best-in-class technology to provide a body composition assessment, discuss your wellness goals and get fitted into an FDA-cleared Electro-Muscle Stimulation (EMS) suit. During the 20-minute training session, a certified BODY20 Coach guides you through a customized 1-on-1 strength program, giving your body more than 150 times more muscle contractions than a conventional workout without any need to pick up a weight or use traditional gym equipment.

The technology-based fitness brand offers serious benefits repeatedly reported by current members to include increased muscle tone, weight loss, and overall improved core strength all with minimal strain on the musculoskeletal system. The certified BODY20 Coaches at BODY20 East Cobb are excited to serve their local community while offering this engaging, immersive and time-condensed approach to working out. They can’t wait to welcome members of all backgrounds to the BODY20 family.

For more information about BODY20 East Cobb and to sign up for a complimentary demo session, please visit https://body20.com/east-cobb/ or call (770) 450-6127. Stay connected by following @body20eastcobb on Instagram and Facebook.