Mission

To impact the future of agriculture through competitive learning, scholarships, education, and agriculture events.

Vision

To be the national platform for agriculture that inspires future leaders and creates an arena for agricultural learning.

Purpose

We provide opportunities for agricultural competitive learning, educational experiences, and scholarships that inspire and cultivate dreams.

About

The American Royal is a non-profit organization based in Kansas City since 1899. We provide opportunities for youth and adults from around the country to compete in our Livestock Show, ProRodeo, and Horse Shows. Many people know us for our World Series of Barbecue®, which is actually our largest fundraiser. Events including the barbecue allow us to give over $1 million annually for youth scholarships and support agriculture education programs.