Who We Are

David and Lisa Fryxell, a husband-and-wife team with a combined 40-plus years of publishing experience, purchased Desert Exposure in 2003.

Desert Exposure editor and publisher David Fryxell was previously editor-in-chief at F&W Publications in Cincinnati, where he oversaw nationally circulated magazines including Writer's Digest and The Artist's Magazine and founded Family Tree Magazine, America's number-one genealogy publication. He's won more than 100 awards for his writing and editing, including community and arts coverage as features editor of the St. Paul, Minn., Pioneer Press; as editor of Milwaukee Magazine; and as a roving newspaper columnist in Dubuque, Iowa. He's the author of three books of writing instruction, most recently Write Better, Write Faster, and a collection of small-town humor.

Lisa Fryxell is a graphic designer, photographer and illustrator who's worked for a variety of magazines and weekly and daily newspapers, where she's won awards for her advertising design. Her advertising and design clients have included the Milwaukee Zoo, Laventhol & Horwath, Polaris, Columbia Hospital, American Trust bank, and the Wisconsin Humane Society. Most recently she also worked at F&W Publications, where she was marketing design team leader in charge of creating bulletins for the company's six book clubs. She serves as advertising manager and creative director of Desert Exposure.

The publication continues to be based in Silver City, where the Fryxells have relocated with their two cats. It serves a wide range of communities including all of Grant County, Deming, Lordsburg and the Las Cruces area.